Template
Not every lead is worth pursuing. This framework helps sales qualify deals before investing time.
What's Included
Avoid These
Skipping budget check — burns time on deals that can't close
Talking to non-decision makers — champion != authority
Assuming pain from interest — curiosity is not urgency
No timeline pressure — deals drift without deadlines
No champion cultivation — no internal advocate when you're not in the room
MoD Score reflects deal quality. When founders publish, they've already answered qualification questions. Sales see which deals meet their criteria upfront.
FAQ
Want MoD to generate this for you?
See MoD-Scored Deals